Yellow Dog Ventures is a boutique agency led by Cooper Goldie, specializing in sports, media, e-commerce, and wellness. We take a hands-on approach with every project, recognizing that each client, audience, and campaign has its own unique goals. By blending creativity with strategy, we build partnerships and content that resonate authentically and deliver measurable results.

Our expertise spans sports media, influencer marketing, e-commerce, consumer engagement, wellness, and brand partnerships, helping businesses scale while forging stronger connections with their audiences. We combine storytelling with data-driven analytics and campaign optimization, ensuring that every initiative is both creative and performance-focused.

At Yellow Dog Ventures, we collaborate with athletes, creators, agencies, and brands to craft strategies that inspire, engage, and convert, transforming bold ideas into enduring ventures.

Services

Content Development & Production: From video series and podcasts to live campaigns, we create and oversee end-to-end content that tells authentic stories and engages audiences across platforms.

Strategic Partnerships: We build and secure partnerships with brands, media, and organizations that enhance visibility, strengthen positioning, and drive measurable growth.

Talent Booking & Management: We connect brands with elite athletes, creators, and public figures, managing every detail of collaborations, branded content, and live activations.

Business Development & Market Strategy: We help brands and creators identify opportunities, launch new initiatives, and scale through targeted growth strategies.

Audience Analytics & Campaign Optimization: We use data-driven insights to refine campaigns, improve engagement, and maximize ROI.

Influencer Marketing: We design and execute influencer strategies that authentically connect with audiences and boost brand awareness across social and digital platforms.

Creative Media

We specialize in original content development, creating engaging and impactful narratives that resonate with audiences across media platforms. With extensive experience in content production, we’ve led initiatives ranging from video series to podcasts, both long and short form, always with the goal of sparking conversation and driving audience connection.

Our team has worked with high-profile talent, built successful partnerships, and produced award-nominated content. Whether crafting innovative concepts or tapping into trending topics, we focus on creating content that stands out. From initial concept to final delivery, we ensure every project captivates the audience and delivers measurable results.